The Invitation…

There is a project that wants to exist through you – it’s emerging, urging, currently not fully formed, but you know it is undeniably there. It’s not ambition as you’ve known it. It’s the quiet calling of an idea.

There is some work that you are here to bring into the world.

You’ve proven success, spending years, even decades, accumulating the wisdom, insight, experience and developing your own maturity to bring that work into being. Maybe you’ve created companies, shaped teams, influenced industries, reshaped culture and achieved extraordinary results.

Now you can feel the next evolution of you forming – an idea, a movement, a body of work.
It’s asking you to play bigger, to move beyond roles, and to bring more of yourself to it.

At the edge of this, there’s nowhere to hide behind your already hard-won roles, titles, or strategies. And you suspect that if you listen to this calling, then all of those achievements will have been your apprenticeship for this next chapter.

The success of your next chapter relies on you showing up as more of the natural and skillful you. It is time to be more you.

This is your next leap – into a new level of inspired existence, success, vision and leadership.
The next evolution of your work isn’t about a simple redirection; it’s about revealing and moving into this next level of Signature Leadership that is already within you.

There is something powerful you have either been unable or afraid to live out, until now.
Now you have both the courage and capability.

Deliver your best work to your ideal clients

A 1:1 coaching programme with Nick Williams for pioneers and seasoned leaders in their field who already have a wealth of valuable experience and leadership insights

“I have been helping leaders just like you bring clarity to what’s emerging, to define your Signature Work, the project, programme or company that only you can create – and turn it into a clear, powerful, tangible and deliverable expression of your next direction.”

Your Signature Leadership Work is you showing up clearly and powerfully, at your best, delivering your best work, to grateful clients.

It is the unique contribution you have come to make to life and how you can make your most natural and valuable impact.

I’d love to help you naturally thrive by developing the deepest, and clearest vision of your Signature Leadership Work and help you transform how you see yourself and the work you are here to do.” Nick Williams

Do you know you are incubating a new chapter of your work you are here to bring into existence in the world?

Do you want to be clear about your leadership work, who it is for and what it is for?

Your Signature Leadership Work is natural, it wants to exist, and it comes to you, and also from you, but also through you. You collaborate with The Muse to bring your Signature Leadership Work into existence.

We’ll approach this from the perspective of What wants to exist in the world through you as well as from you. It’s a three-party conversation – you, me and The Muse a conversation at the edge of what you’ve been doing so far, and what you are bringing into existence next.

We’ll explore how you want to show up to be seen and known to your ideal clients.

This is for you when…

  • You are a creative adventurer, operating as a entrepreneur, coach, trainer or consultant, a leader in your field with significant responsibility for your project
  • You are not a newbie, you are seasoned and have been around the block a number of times already and undergone your own transformations
  • You already been successful over years, maybe even decades, and have experience
    of offering leadership or thought leadership in your field
  • You know you have developed valuable leadership insight and wisdom
  • You know in your bones you already deliver value and clients tell you so regularly
  • You love growing, you love expanding, throwing off limitations and blossoming into
    more of yourself and your abilities

A core presupposition in my approach to helping you recognise your Signature Leadership Work is that it wants to exist. It is trying to get your attention and it wants to exist through you as well as from you. It is a natural process. So together we’ll tune into what wants to exist through you. It is an easy and natural process.

So where are you now?

What are you currently experiencing?

  • You are really good at what you currently do, but you have plateaued and are bored, even frustrated
  • You know there is a new, more exciting chapter of the work you are here to deliver bubbling up in you
  • You know you are incubating a new body of work and even wanting to work with a new client group, but you can’t see your new work clearly yet so keep doing what you know
  • You feel you are playing small, hiding out to some degree, and you know in your heart you are called to show up to play a bigger game, which both really excites you and scares you a bit too
  • You know that there are many more ways that you could be showing up and new ways for you be serving

Where will you be?

Playing bigger and being known for and happily delivering your unique Signature Leadership Work

  • You have the wonderful experience of knowing that you have successfully bought something into existence that wanted to exist and benefits many people
  • You get to see your own brilliance clearly and structured and packaged into something tangible that you can deliver to people who really need and value it
  • People know what you are brilliant at and can help them with
  • But you don’t have to promote yourself, you can happily talk about the benefits of the work you and tell stories about how other people’s lives are better
  • You are creating clear messaging around your Signature Leadership Work that your ideal clients resonate with and are drawn to
  • You know how to describe the specific problems you can help people solve
  • You can get consistently hired to deliver your best work and deliver your unique gifts to the people who willingly value and hire you
  • So you build a reputation and create more incoming interest
  • You get to be even more of the natural you and you get to deliver even more of the best of you
  • So you get to generate consistent income doing work you love delivering and really benefits clients
  • Reposition yourself and work in the world so it is powerful reflection of who you are now and the leadership you are bringing into the world
  • So you feel more fulfilled and derive great meaning from what you do
  • You know the world is better for you showing up and sharing this work

The three key aspects of our work together:

There are three specific areas we will be focusing on:

  • Identifying the big idea behind your Signature Leadership Work, and then articulating, crafting and structuring the idea into something tangible and deliverable.
  • Identifying clearly who your Signature Leadership Work is for and develop clear messaging to them that they will resonate with and naturally respond to
  • Helping you transform how you see yourself and the work you are here to do. We’ll
    also identify the “smallness patterns” you might be running and where you might be playing small, so you can show up fully and authentically for the clients who need you

The aims, outcomes and modules of the Signature Leadership Work programme

The adventure we’ll go on together to get you to be able to show up clearly and powerfully with the first iteration your new work
The power of the Signature Leadership Work programme, and our work together, are based on six key conversations

1 The big idea behind your Signature Leadership Work.
How to position yourself: Who your work is for and what this work is for and why it is important to them

2 Designing your Flagship deliverable product, service or book
Mapping out the journey you take your people on

3 Why You?
Your credibility, capability and trustworthiness

4 Your Clear Messaging
Creating empathy and connection with your ideal clients

5 Show up
Connect with and be hired by your existing clients for your new work

6 Casting your net wider
Letting new clients find you

Conversation 1

Your big, unifying idea and your core argument for the idea. Who your work is for and what this work for.

This conversation helps you zoom out clearly identify and articulate the high level, eagle view of the project that wants to exist from you and through you. This is to help you expand into the thought leadership perspective, from your practitioner perspective.

We take your project from existing in your heart and mind, to beginning to exist on the page and then existing in the world.

We’ll explore what the big unifying idea that conveys what your work is about.

This conversation also helps you make the case for your Signature Leadership Work with your clients. Why they need what you are offering, and what problem you are helping them solve, what deep yearning you are helping them meet.

Conversation 2

Designing your Flagship offering

In the first conversation, we will have identified your big idea, who this if for, where they are and where you know you can help them get to.
Now we move on to your Flagship offering.

It may be a talk, workshop, training or book, but its how you take your clients on that journey from where they are to where they want to be. Your Flagship programme is their means of travel between Island A and Island B. You have a map laying out the territory and the journey

Your Flagship Programme is what you can deliver consistently and regularly.

Conversation 3

Why you?

You are offering to be their guide, and you are asking your ideal clients to trust you and help them get to where they want to be. In this third conversation, we’ll articulate what makes you credible, capable and trustworthy.

I will help you recognise and fully own the person you have become and expand into your identity as a guide.

Conversation 4

Your powerful messaging and underlying philosophy

The goal of this conversation is to get you to be showing up in your brilliance, power and sovereignty with power leadership messages…

that your ideal clients will recognise, resonate with, and find attractive.

Conversation 5

Show up to your ideal clients!

The easiest way to get going with your new Signature Leadership Work is to show up to the people who already know, like and trust you.

Your existing network of current and past clients – they are likely to be the ones who hire you first.

Conversation 6

Casting your net wider

In this final session, you get an opportunity to take stock of the journey you have been on and where you are now, and keep celebrating the steps you have now taken and how you have grown.

But most importantly, we can explore how you can cast your net wider, and be found by people outside your current network.

At the end of our work together, you will have a clear outline of your Signature Leadership Work that you can begin to market and promote to attract and serve your ideal clients.

The birthing we’ll do together that’s difficult to do for yourself.
We’ll start our work from a place of assuming that your Signature Leadership Work already exists in essence, and simply wants for you to see it clearly, so you can bring it into existence. But my three decades of experience have shown me that it is hard for you to see the clarity for yourself.

Like a kaleidoscope pattern, we’ll get you from vagueness and blurriness to crystal clarity. In simple terms, I lead you through processes that enable your Signature Leadership Work to emerge for you to see clearly.

Then we’ll look at who specifically this project is for and the transformation it helps them experience.

Once you can clearly see the big idea as a project, we can begin to craft some key leadership messages and then how to develop the idea into a talk, book, or other content.

I draw on my decades of refining this process for myself and others, simply asking you questions and capturing your answers and using both my intellect, intuition and experience Often people say to me that they have struggled for years to achieve the clarity that we achieve together in a session or two.

The process I will lead you through is both profoundly simple and at the same time, incredibly powerful

Why me, Nick Williams, to act as your guide on this journey?

This territory, from inspired idea coming to me, to full the full existence of my Signature Leadership Work is territory I have come to know intimately.

Collaborating with The Muse, I successfully brought my own Signature Leadership Work in existence and shared it successfully. I have gone from receiving an inspired idea in 1996, to gradually bringing The Work We Were Born To Do into existence, initially as talks and workshops and then as a book published in 1999, which subsequently became an international bestseller.

As a result, I know I have played a part in transforming the work, leadership and lives of tens of thousands of people across the planet. It has been a wonderful, challenging and massively meaningful journey of growth over 25 years for me. I know this territory and have a map to help guide you.

I have also been invited to speak and teach in seventeen countries around the world to share the ideas and messages in the book with hundreds of audiences and household name companies. I have also been invited to be part of hundreds of media interviews and podcasts.

I have also been immersed in the human potential movement and thought leadership for nearly four decades. I spent many of those years at the heart of the Alternatives programme in London and got to host, meet and make friends with some of the most successful thought leaders in the world of human potential, many of whom had developed and were delivering their own Signature Leadership Work. So it is highly likely that I will also have a good understanding of the content of the work you are bringing into the world, so can help you shape and craft it into its most powerful iteration.

I can be your trusted guide for you bringing your own Signature Leadership Work into existence.

What to do Next

The whole programme is £1,995.

If this resonates with you, then let’s have an exploratory conversation and decide whether we are a good fit and if we are a good fit, lets get going and help you bring your Signature Leadership Work into reality.

Drop me a line at nick@iamnickwilliams.com or Contact Me here and I look forward to speaking with you